BJP president Amit Shah. (Express Photo by: Oinam Anand) Lacking a prominent enough leader in Tamil Nadu, reluctant to fight too bitterly against J Jayalalithaa, the BJP is banking on a faceless, online campaign against her AIADMK government. The central leadership has asked a set of small groups affiliated to the party and the RSS to launch a social media campaign under the title “V4NaMo”, having assessed that “Brand Modi” still...
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